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REDUCE & ELIMINATE TIME SPENT BUILDING TRADITIONAL NEWSLETTERS
Sending newsletters is still one of the top email marketing tactics that helps to maintain and expand relationships. Yet, if your newsletter includes one piece of content that is irrelevant you risk losing your reader and along with the hours you just invested building your newsletter.
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SCOUT KNOT
CHANGES EVERYTHING!
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No more time spent fighting with templates and formatting.
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A different newsletter sent to each person that is unique to their interests.
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No more struggling with publishing schedules that are either sent too often or not often enough.
HOW DO OUR
AUTOMATED NEWSLETTERS WORK?
CONTENT ADDED TO YOUR CUSTOMIZED APP
Forward your news and updates via email or add it directly from the app into the channels where your reader's subscribe.
CUSTOMIZE NEWSLETTER PREFERENCES
Select the frequency, the day of the week, and the amount of posts to be included in your newsletter.
AUTOMATED DISTRIBUTION
An individual newsletter is assembled from your app and emailed. Content is automatically aggregated and curated based on the reader's specific interest and preferences.
WE'RE TYING YOUR COMMUNICATIONS TOGETHER INTO A SINGLE POINT OF TRUTH!
RIGHT MESSAGE. RIGHT PERSON. RIGHT TIME. EVERY TIME!
No more disconnects between your audience and the content you deliver!
Maintaining multiple newsletters and templates for all your various audiences can be a significant under-taking. Even when this effort is done well it can still be difficult to ensure the content in the newsletter is what each individual reader desires. We've streamlined the entire process so the newsletter always includes the stories of interest to the reader.
MULTIPLE DELIVERY POINTS ON MULTIPLE DEVICES.
The in-box is only the beginning of a really fantastic newsletter experience!
Scout Knot is powered by the award-winning IHUBApp™ engine that drives engagement and serves as your single point of truth for all updates. Content is easily added into your custom white-labelled app experience via email or posted direct via the app. The email newsletter is automatically generated from the updates posted into the app. Through notifications and emails readers are prompted to engage with your content where they can like, comment, and seek more information easily! You don't just receive a "newsletter tool" but a full customized app for your brand that works on all devices (mobile, desktop, and tablets).
PUBLISH SCHEDULES DEFINED BY YOU AND YOUR READERS.
Publish a schedule set by you and customized by your reader.
Creating a publishing schedule that works for you may not work for your readers. Even when readers sign-up for a daily newsletter, when they change their mind (which they do) your unsubscribe rates rise! We've made preference setting a two-way street. You set the day and frequency of your email newsletters and your readers also have the ability to set their own frequency, notifications, pause and reactivate based on their own needs.
INSTANT CONTENT CORRECTION
Mistakes happen. Decision change. Enjoy the power to instantly change what is in your reader's inbox!
Reduce reader frustration with the ability to immediately pull-back and correct updates that are not accurate. The aggregated newsletter drives readers to the specific updates of their interest. If a change is needed for any reason, it's as simple as updating the post. Our PBM technology instantly refreshes the content and ensures the right information is being received.